Ăn Ta Uống Tây: From Mediterranean Sunlight to Northwestern Cuisine
Hanoi Vino Club proudly presents a unique tasting journey — one where the French wines of Paul Mas meet the bold, earthy flavours of Vietnam’s Northwest, set against a dining experience full of character.
The story of wine is told here in a way that feels close to Vietnamese life. Paul Mas’ wines carry the philosophy of “Luxe Rural” — a rustic elegance rooted in the sun-drenched Languedoc, in the South of France — and find an unexpected kinship with the mountain kitchens of Northwest Vietnam. It is where the smoky char of gác bếp-cured meats and the seductive warmth of mắc khén pepper and dổi seeds meet the richness, freshness, and vitality of grapes from the legendary Mediterranean vineyards.
Master Class & Wine Dinner, One Evening
Taking place on 11 September 2026, the evening unfolds in two parts:
- 4:30 PM – Master Class: uncover the story behind Paul Mas wines, journeying from the sun-drenched terroirs of the Mediterranean to the glass in your hand
- 6:30 PM – Wine Dinner: a five-chapter tasting menu pairing Northwestern culinary artistry with the layered character of French wine

The Menu: Five Chapters of Taste
Chapter I – Gifts of the Motherland Summer salad, Điện Biên sticky corn, gác bếp snail cake 🍷 Arrogant Frog Sauvignon Blanc 2024
Chapter II – Taste of the Highlands Sesame-steamed garden greens, herb-smoked H’Mông chicken 🍷 Côté Mas L’Esprit du Midi Languedoc Blanc 2023
Chapter III – Glow of the Hearth Whole-roasted Mộc Châu milk-fed veal 🍷 Côté Mas Terroir Fusionnel Languedoc Pézénas 2023
Chapter IV – Smoke of Togetherness Pigeon congee hotpot 🍷 Jean Claude Mas Le Grand Vin Terrasse du Larzac 2023
Chapter V – Lingering Finish Cao Bằng black jelly
Event Details
- Date & Time: Friday, 11 September 2026 — Master Class at 4:30 PM, Wine Dinner at 6:30 PM
- Venue: Bản Quán – 2 Duong Thanh, Hoan Kiem, Hanoi
- Tickets: 600,000 VND/guest (Member, or booking/bank transfer before 9 September) | 800,000 VND/guest (registering after 9 September)
An evening to taste culture more deeply, drink into the story a little further, and connect more closely with the Wine Lover community. Seats are limited — book and transfer before 9 September to secure the Member rate.
Hanoi Vino Club Address: 28 Tang Bat Ho, Hai Ba Trung, Hanoi
With thanks to our partners: Hedon Winehub, Thien Linh Wine, Paul Mas, Hanoi Vino Club, Lucaris, Evina.

